Types and Benefits of PPC Ads
The online advertising model called PPC or pay per click benefits the publishers each time the link of the advertisement is clicked on. This model can also be called CPP or cost per click. Ba se Search Engines offer these kinds of PPC models. Some of the most renowned ad platforms are Facebook ads, Twitter ads, and Google ads. Various Types of PPC Services Pay-Per-Click Services Typically the Pay Per Click services in New Zealand are based on the bid or flat rate systems. 1. Flat-rate Services In this flat rate service model, publishers are getting paid a fixed amount from the advertiser for every click. PPC rates can vary according to the various parts of the websites. One thing businesses should know is that publishers will try to negotiate the price based on the category. In the case of high value or long term, contract publishers will try to seal the deal at the lowest price possible 2. Bid-based system In the system of bidding every advertiser maximi...